Your Friday Brief, Doctor "How Great Leaders Inspire Action" Viewing time 17:58 worthwhile minutes https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action/transcript?language=en Simon says: People don't buy what you do; they buy why you do it. When you talk about what you believe in and why, you will attract those who believe what you believe. From the speech: Apple “Why is Apple so innovative? Year...Read More
Your Friday Brief, Doctor Patient Chatter Matters Reading time about five minutes Consumers love to talk about what’s new, different and best. When you tell your special story to your patients, your patients will talk about you to their family and friends. For your special story and how to activate patient chatter about your practice,...Read More
Your Friday Brief, Doctor Reputation Building How WOW! Is Your Online Reputation Presence? Reading time about four minutes The 5 Reputation R’s – Patient Recommendations & ⭐⭐⭐⭐⭐ Reviews – Recency –Your Responses – Retention – are key to an awesome online reputation and can bring you… Dozens of recommendations and ⭐⭐⭐⭐⭐ reviews posted week after week across the Internet by your happy patients who you can then delight with...Read More
Your Friday Brief, Doctor Attract More Referrals “Getting to Know You…” Listening and reading time about six charming minutes Do you remember this famous song? According to Dr. Robert Cialdini’s Liking Principle,* we like and prefer to do business with people who are like us. We are attracted to those who share similar interests, opinions or background....Read More
“Your Friday Brief, Doctor.” Practice-Building Strategy How to create your “brand identity” & attract new patients Reading time about three...Read More
“Your Friday Brief, Doctor” Negative Review: When your grumpy patient Betty decides to vent. Reading time: About one minute And does. Online. On Yelp. She awards you one⭐ measly star and goes on and on about her experience at your practice. Local review readers – your prospective patients – believe what Betty writes. Readers and...Read More
“Your Friday Brief, Doctor” A weekly compendium of tips and advice for dental practitioner Significant Digits: How Prospects React to Your Patients’ Reviews Reading time: About one minute 50% go to your website after reading positive patient reviews. Your home page is the gateway to your practice. Make it your best page. Use a larger...Read More
“Your Friday Brief, Doctor” A weekly compendium of tips and advice for dental practitioners DO THIS to attract more patients… on review sites and on your home page Reading time: Under one minute When a patient says “Thank you!” in their review: Take five minutes to respond in your own kind words. Your acknowledgement thrills...Read More
*****Patient Jennifer reviews visit to Forest Avenue Dental on Yelp. “The reason I am giving this office one star is mainly because of the front desk receptionist, Sara. “She is insanely unprofessional and downright rude. I called today to make a payment on my account and she was being argumentative. I asked to speak with...Read More
